Post by account_disabled on Dec 19, 2023 8:22:31 GMT
You are starting a virtual business, you invest a lot of time in studying and you heard about Content Marketing, the best option for your business within a reasonable budget. and today you want to ask for advice on where to start. So, before getting into the topic I wanted to ask you a question: Would you be able to define your business in one word? Because that's basically what this article is about, how through the choice of words we also create, in some way, the focus of our business. Today we will talk about keywords for a business, what they are, how to choose them and the importance they have for the success of your strategy.< /span> What is a keyword? It is a word that defines your business and that has a power of resonance and magnetism both in the navigators who search and in the algorithms that organize the information.
Yourself for a moment in the shoes of those two actors of the virtual universe, navigators and Special Data search algorithms, and you will see that it will immediately become clear to you what a keyword is a>. It is a question of logic, when an Internet user searches for something he has to type it, therefore, automatically, he synthesizes his need in a word or in a small group of words. In this way, a record of the words most used in searches is created. At the same time, search engines, with their ability to gather data and process it, almost automatically, know what the words are that were typed a greater number of times and in this way they managed to create a hierarchy to orient themselves.
Why choose a keyword? To be found in the midst of so much information, developing the ability to find a keyword is synonymous with knowing how to think like your client. Look at it this way: it's a path from the general to the particular, from the shapeless mass of billions of surfers to the specific individual who will make the purchase. You have to give them a way to reach you when they don't know you yet, so what does the user know too well? Answer: your own need. On the other hand, we can investigate through specific tools what the main searches are on . In other words, your intuitive sensitivity and your browsing history are the dynamic duo to find the best keyword that synthesizes the user's search and at the same time has hierarchy for the algorithm.
Yourself for a moment in the shoes of those two actors of the virtual universe, navigators and Special Data search algorithms, and you will see that it will immediately become clear to you what a keyword is a>. It is a question of logic, when an Internet user searches for something he has to type it, therefore, automatically, he synthesizes his need in a word or in a small group of words. In this way, a record of the words most used in searches is created. At the same time, search engines, with their ability to gather data and process it, almost automatically, know what the words are that were typed a greater number of times and in this way they managed to create a hierarchy to orient themselves.
Why choose a keyword? To be found in the midst of so much information, developing the ability to find a keyword is synonymous with knowing how to think like your client. Look at it this way: it's a path from the general to the particular, from the shapeless mass of billions of surfers to the specific individual who will make the purchase. You have to give them a way to reach you when they don't know you yet, so what does the user know too well? Answer: your own need. On the other hand, we can investigate through specific tools what the main searches are on . In other words, your intuitive sensitivity and your browsing history are the dynamic duo to find the best keyword that synthesizes the user's search and at the same time has hierarchy for the algorithm.